Alone we might be powerless, but together we can move the system.

We are living in a world of over-consumption. It hurts our planet, but it ultimately hurts ourselves:

• bad production methods hurt the people who are producing our clothing and destroy their living environments
• bad production quality make us wear chemicals, thus destroy our health and make clothing last less
• bad production materials turn to never disappearing waste in landfills

We can change all this by changing the way we buy fashion.

1. with more mindfulness for what we want and need
2. with more mindfulness for how we express our values
3. with consciously turning to small shops in our neighbourhood and better brands

Why WALKING?

• Walking is our tool to develop mindfulness.
• Walking is the easiest way to integrate mind and body.
• walking is the best way to discover your immediate environment, your neighbourhood and connect with it in a mindful way.

1. We use WALKING as a tool

to gain more self-awareness, about our needs, wishes and what our place in the world is.

We walk more by leaving the car (or e-bikes & scooters) behind, to discover our world, our cities, our neighbourhoods and connect with what we have HERE.

We track our steps in our personal challenge dashboards.

2. We make conscious BUYING decisions

We combine the conscious movement of walking with conscious buying decisions. What we save by not spending on unhealthy, low quality clothing AND what we invest into local businesses and better brands, we track in our personal challenge dashboards.

3. Collective power

We publish the collective results of our new behavior. Because this is, what it is: when we do things differently, we will have different results.