walk4future® brings together walking, fashion and collective action. Through challenges and real-world encounters, we encourage people to rethink consumption and put more conscious choices into practice.
BETTER CHOICES. TOGETHER.Walking, discovering and connecting. Vienna Style Walk · Secondhand Edition, September 2026
Our collective steps, made visible.
Published totals recorded on
18,003 kmWalked together
Reported walking distance since the first walk&save Challenge in May 2025.
€39,256Saved or consciously redirected
Reported money saved on fast fashion or spent on more conscious alternatives.
Since 2024Turning an idea into participation
From one walk to shared challenges, local encounters and collaborations.
What these figures tell us
These are a dated snapshot of walk4future’s published project totals, not a live counter. Challenge results are based on participants’ reported activity and consumption decisions. The euro total combines reported savings and redirected spending; it is not project revenue or a donation total.
The figures document participation and reported choices. They do not establish how much behaviour changed because of the project, or quantify avoided emissions. Read Martina’s approach to assessing campaign impact.
Martina Gleissenebner-Teskey Model. Speaker. Community builder.
The person behind the movement
One woman’s walk. A shared direction.
In 2024, Martina Gleissenebner-Teskey set out on foot from Austria towards Paris to bring people and ideas for a better fashion future together.
That personal commitment became walk4future®: a meeting point for people questioning how we consume, for local changemakers and for partners willing to turn an idea into action.
As a model and speaker, Martina connects fashion with questions of responsibility and personal agency. walk4future is where that commitment takes a practical, participatory form.
Collaborations with local, national and global players to educate customers in a fashionable, modern, fun way about better alternatives to fast fashion and overconsumption.
Work with Martina to connect a relevant cause with a concrete invitation to act. walk4future brings practical experience in bringing people together through fashion, walking and shared challenges.
01 / CONCEPT
Impact campaign design
Define the action you want to encourage, the people you want to reach and how participation will be documented. Build a clear concept for your team to put into practice.
02 / PARTICIPATION
A shared activation
Explore a focused challenge or walking format with a clear timeframe, agreed responsibilities and a meaningful role for your organisation.
03 / PRESENCE
A voice for your event
Invite Martina as a speaker, host or campaign partner to connect personal presence with a cause and a practical next step for your audience.
walk4future® is an initiative founded by Martina Gleissenebner-Teskey in 2024. It connects walking, conscious fashion consumption and community participation through challenges, events and collaborations.
Can I take part from outside Austria?
Yes. You can join the online walk&change Challenge from wherever you live. In-person events take place in specific locations; the event calendar lists the details.
What does “Join the 25%” mean?
It is our invitation to help make more conscious choices visible. Research by Damon Centola and colleagues found that committed minorities could change an established social convention in a controlled experiment, with a tipping point around 25% in that setting. The authors explicitly state that 25% is not a universal threshold. We use the idea as inspiration, not as proof that a particular number of participants will transform the fashion system.
Start with the people you want to involve and the action you want to encourage. We can discuss a campaign concept, a shared activation or Martina’s contribution to your event. Explore the partnership options.
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